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Bloom Studios

Ideas need an identity.

Positioning, naming and identity systems built to be operated by the people who inherit them — not admired in a deck and quietly abandoned.

Wossop brand identity

Wossop — 2024

A media brand named after the way conversations start

Wossop takes its name from “what’s up” — the greeting that opens a conversation rather than closes one. The identity turns that into a working system: the chat bubble as the core device, and inflated letterforms carrying the volume of content social interaction produces.

In the studio

A mark is built, not drawn.

Geometry first, judgement second. Every identity leaves with the construction behind it, so it can be rebuilt at any size by whoever inherits it.

Four ways in

What we do.

  • Branding

    Identity systems that hold up outside the deck.

    Positioning and messaging · Naming · Identity system

  • Graphic Design

    Print, environment and everything that has to be produced.

    Editorial and print · Packaging · Environmental and signage

  • Campaigns

    Concepts built to run across channels, not just to launch on one.

    Campaign platform · Art direction · Content production

  • Digital Creative

    Motion, interaction and the parts of a brand that move.

    Motion systems · Interactive storytelling · Social and film

Got something that needs a face?

Identity, naming, campaigns, or a rebrand that has been put off for a while.